File Name: The McDonaldization of Society 5.pdf
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Instructor Praise for This Book
"The text is eminently readable. Many of my students . . . identify with the themes very rapidly. They see the connections with their own world of experience and gain confidence in thinking sociologically." ―Michael Nofz, University of Wisconsin
"This book has been a fabulous success with students because it combines elements of critical social theory, readability . . . and popular culture." ―Charles R. Frederick, Jr., Indiana University
Student Praise for This Book
"The text opened my eyes up a bit to the world around me." "I really enjoyed the writing style of the book. . . . I thought of it as a book I would recommend to friends, not as a textbook."
As one of the most noteworthy and popular sociology books of all time, The McDonaldization of Society 5 demonstrates the power of the sociological imagination to today's readers in a way that few other books have. The McDonaldization of Society 5 has been updated with many contemporary examples that speak relevantly to today's student. This engaging book, sure to spark debate both in and out of the classroom, connects the everyday world of the "twenty-something" consumer with sociological analysis.
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Intended Audience
The bestselling The McDonaldization of Society is already in use in a variety of courses:
Sociology Business & Management
Introduction to Sociology Consumer Behavior
Social Problems Organizational Communication
Social Change Foundations of Leadership
Globalization
Sociology of Work
It is also popular in freshman seminars, as well as with those interested in social criticism.
Contributor to the SAGE/Pine Forge ASA Teaching Innovations & Professional Development Awards Fund
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